Nikole Edwards and Social Savvy Marketing or the top content creation expert in San Diego, CA? There are no profitable websites without quality content! And Nikole Edwards and Social Savvy Marketing provides quality content. Websites are by far and away one of the most effective tools that you can use to communicate just about anything, whether it be a brand, a collection of work, or even an online shopping experience. Today websites allow you to let your creativity run wild, and I always want designers to experiment and to push the boundaries of what you can produce. However, regardless of what creative path a designer chooses to follow when it comes to true branding, it’s super important to make a site that stands out. So today, we’re looking at five tips and design principles to keep in mind when designing a new website. Finally, don’t put too much text on any given page. There are far too many examples of websites with big chunks of text throughout, and it just makes for more work for your audience. Thus try to limit the amount of text on the page and use fonts that are going to make life simpler for your audience.
Nikole Edwards about content marketing : SEO, or Search Engine Optimization, is the process of getting quality traffic from free, or organic, search results on the search engines (like Google and Bing). It’s important that the traffic you drive to your website is relevant to your industry. If you manage to attract a high volume of visitors searching for Macintosh computers while what you actually do is selling raincoats, the traffic will do you no good. SEO is one of the most important types of digital marketing. By optimizing your content for search engines, you can increase a steady stream of relevant traffic that will only grow over time. Without search engine optimization, people simply won’t be able to find you on the Internet. Some optimization techniques include: researching relevant keywords and including them into your website copy, optimizing your website titles, description and loading speed, building relevant backlinks.
Many businesses take an isolationist approach when it comes to online marketing. They restrict all content to their own platform and hope that readers find them there…eventually. They might incorporate SEO to up the ante, but the thought of branching out seems counterproductive. Why would they share their expertise with other platforms and divulge industry secrets if it doesn’t impact their site stats? However, this is flawed business logic. Guest blogging allows you to tap into new audiences and ‘piggyback’ off another site’s online reputation. A reputation they’ve worked hard to build over time. Here are just a few key benefits of guest posting in the eLearning Industry.
Social Savvy Marketing about local SEO : Reviews & Ratings: Getting positive reviews and higher ratings benefit your business in local SEO. Local reviews not just boost your company’s local reputation but also brings in potential new consumers. If you take a look at the local SERP, you can see ratings and reviews having their place within the local 3-pack. The quality of reviews is more into impacting your local search rankings.
Social Savvy Marketing works with companies in a vast array of industries: physicians, entrepreneurs, restaurants, attorneys, fitness facilities, real estate firms, financiers, authors, speakers and more. Our strengths encompass Ghostwriting, Web Design/Development, Copy Writing, Editing, Digital Marketing Strategy, Social Media Campaign Creation and Implementation, Social Media Management, Blogging, Ghostwriting and Brand Promotion/Strategy.
Trust begets loyal customers. Your audience may respond to your content if you establish credibility as an industry influencer through other blogs within your niche. Guest blogging gives you the opportunity to appear on any number of trustworthy sites. Appearing as a guest blogger may add authority to your own information on the subject and draw positive attention to your brand. Getting your content out there is a great way to build trust and credibility to your own business, and may help you attract loyal customers.
Nikole is meticulous in her work, and claims she will look over the interview transcripts with the client to find anything she can use to capture their authentic voice in the book. She sees the process as a cooperative effort between the two parties, as such, the end product won’t come as a surprise, but closely resemble what you had in mind from the outset. Nikole offers clients their first consultation for free, so there’s no reason why you shouldn’t see if she could be the ghostwriter for your book. Discover more details on Social Savvy Marketing.