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Solicitors firm web design services? Instant messengers are the latest communication trend. There are 1.5 billion people globally using WhatsApp on a monthly basis, followed by Facebook Messenger and WeChat. If you want to be where your audience is, enter instant messaging marketing. Most popular global messenger apps, based on the number of monthly users. Source: Statista. This type of digital marketing exploded over the last couple of years. People are much more likely to trust the information sent via a messenger (as if it comes from a good friend) than email or SMS that are vulnerable to spam. An example of messages from a marketing consultant Matthew Barby, sent via a Facebook bot. There are different ways how you can proceed with instant messaging marketing, from using them for customer support to updating your users about new posts on your blog. But just like with any other digital marketing type, before diving right in, I’d recommend that you develop a strategy first.

Test the difficulty of the search term identified: Choose a subject with a relatively low difficulty. Of course, you do not want to target the most competitive keywords. Even on YouTube, for some keywords, the competition is brutal. Check the level of competition for that chosen search term using a Moz tool: Once you have made sure that you have chosen a relatively easy term, it is time to take the next step. Identify the first result from YouTube and the first result from Google. Search Google for the word you have chosen. In my case, I’m looking for “emotional song download”. Notice the characteristics of the first result on the first page.

We make sure that every website has a user-friendly content management system which we provide full in house training on, allowing your team, should you need, to add or update any information on your site. We can assist wherever you are based and we have clients across the UK, Europe, America, Asia and the Far East. Increasing traffic to your website: As a one-stop shop, Marketing Lawyers can continue to offer technical support after your website has launched, to ensure that potential clients find you when they need your services the most. If you’re not online in the correct way your invisible to potential new work! Read additional details at this website.

Google says to use words in URLs that are relevant to your page’s content. Using the query you’re targeting is usually the easiest way to do this. Google says to avoid using long URLs because they may intimidate searchers. For that reason, using the exact target query as the URL isn’t always best practice. Just imagine that your target keyword is “how to get rid of a tooth abscess without going to the dentist.” Not only is that a mouthful (no pun intended), but it’s also going to get truncated in the search results. Removing stop words and unnecessary details will give you something shorter and sweeter while keeping the important words.

I know I just mentioned there are no strings attached to your guest blog posts. However, a secondary benefit is promoting your products and services. That’s not the main aim. You should produce content because you want to build a connection with readers and enhance credibility. This naturally leads to a boost in sales. People appreciate the information you provide and get to know you on a more in-depth (professional) level. Thus, they’re more likely to invest in your brand instead of the competitors’. You take the time to interact with them and share unique insights.

Websites are by far and away one of the most effective tools that you can use to communicate just about anything, whether it be a brand, a collection of work, or even an online shopping experience. Today websites allow you to let your creativity run wild, and I always want designers to experiment and to push the boundaries of what you can produce. However, regardless of what creative path a designer chooses to follow when it comes to true branding, it’s super important to make a site that stands out. So today, we’re looking at five tips and design principles to keep in mind when designing a new website. Finally, don’t put too much text on any given page. There are far too many examples of websites with big chunks of text throughout, and it just makes for more work for your audience. Thus try to limit the amount of text on the page and use fonts that are going to make life simpler for your audience.

Ben is the MD of Marketing Lawyers and acts as a consultant to a wide range of law firms. Ben is a Law Firm Marketing & Management Consultant, Speaker and Writer. He was previously made one of the youngest directors of a Law Firm in the UK. Alex is the Senior Marketing and Account Manager at Marketing Lawyers. He is currently responsible for account management for the firm and advises law firms on a range of outsourced areas of PR, Social Media, Graphic Design, Digital Marketing and BD tasks. Discover even more information on this website.